Last Updated: 08/22/2026
Raceway Car Wash and Sierra Car Wash are two names for the same company (we'll just call ourselves "RCW," "we," or "us" throughout). This policy explains what information we collect when you visit our website, join a membership, or use one of our wash locations, why we collect it, and what choices you have.
It applies to racewaycarwash.com, sierrawash.com, our membership portal, and our physical wash locations in Arizona, California, Nevada, and Texas. By using any of these, you're agreeing to this policy.
We are committed to complying with the privacy laws that apply to us, including the California Consumer Privacy Act (CCPA/CPRA).
We may also collect additional information, which may be personal information, as otherwise described to you at the point of collection or pursuant to your consent.
When you visit our website or membership portal, we automatically pick up some technical information — your IP address, browser type, and which pages you visit — through the use of tracking technologies or by other passive means, including when you receive, open, engage, forward, and/or click through the RCW website. Your consent to our access and use of this "passively collected" information includes, but is not limited to, the domain name of the website that allowed you to navigate to the RCW website, search engines used, the internet protocol (IP) address used, the length of time spent on the RCW website, the pages you looked at on the RCW website, other webpages you visited before and after visiting the RCW website, the type of device and/or internet browser you have, the frequency of your visits to the RCW website, and other relevant statistics (collectively "Traffic Data").
We use your information, including your personal information, to provide the RCW services and to help improve the RCW services, to develop new services, and to advertise our services. Specifically, such use may include:
If you're a member, we also use your contact information to send you offers and updates about RCW. We don't use your information to build advertising profiles for other companies, and we never share it for their marketing.
We don't sell your personal information to third parties. We may share it with our partners only where it's genuinely needed to run the business:
We have collected the following categories of sensitive personal information from consumers within the last twelve months:
We do not use or disclose sensitive personal information for purposes other than those specified in the CCPA/CPRA.
We may use tools outlined below in order to provide the RCW services, advertise to, and better understand users.
We may use a type of advertising commonly known as interest-based or online behavioral advertising. This means that some of our partners use Tracking Tools to collect information about a user's online activities to display RCW ads to the user based on the user's interests ("Behavioral Advertising"). Our partners may include third-party advertisers and other third-party service providers, and such partners may collect information when you use the RCW services, such as IP address, mobile device ID, operating system, and demographic information. These Tracking Tools help RCW learn more about our users' demographics and Internet behaviors.
If we process Cookies based on your consent (as indicated at the time of collection of such data), you have the right to withdraw your consent at any point in time by contacting us at Privacy@racewaycarwash.com. Please note, if you exercise this right, you may have to provide your consent on a case-by-case basis to enable you to utilize some or all of the RCW services.
You may be able to reject Cookies and/or mobile device identifiers by activating the appropriate setting on your browser or device. Although you are not required to accept RCW's Cookies or mobile device identifiers, if you block or reject them, you may not have access to all features available through the RCW services. For information about how to opt out of interest-based advertising on mobile devices, please visit https://thenai.org/how-to-opt-out/advertising-privacy-settings-on-mobile-devices/. Even after opting out of Behavioral Advertising, you may still see RCW advertisements that are not interest-based (i.e., not targeted toward you). Also, opting out does not mean that RCW is no longer using Tracking Tools. RCW still may collect information about your use of the RCW services even after you have opted out of Behavioral Advertising and may still serve advertisements to you via the RCW services based on information it collects through the RCW services.
This Privacy Policy does not cover the use of Cookies and other Tracking Tools by any third parties, and we are not responsible for the privacy practices of any third party. Please be aware that some third-party Cookies can continue to track your activities online even after you have left the RCW services.
Some web browsers (including Safari, Internet Explorer, Firefox, and Chrome) incorporate a "Do Not Track" (DNT) or similar feature that signals to web services that a visitor does not want to have their online activity and behavior tracked. If a web service operator elects to respond to a particular DNT signal, the web service operator may refrain from collecting certain personal information about the browser's user. Not all browsers offer a DNT option and there is currently no industry consensus as to what constitutes a DNT signal. For these reasons, many web service operators, including RCW, do not proactively respond to DNT signals. For more information about DNT signals, visit https://fpf.org/thank-you-for-visiting-allaboutdnt-com/.
Our AI Systems may collect data that you provide directly or indirectly through your interactions with "RCW"/"Raceway Car Wash" Services. The data collected may include, but is not limited to:
Our AI Systems may make automated decisions including:
You have the right to:
We are committed to using AI responsibly. To this end, we implement the following safeguards:
We use reasonable administrative, technical, and physical safeguards to keep your information secure. Any information you send to us electronically, while using the RCW services or otherwise interacting with us, may not be secure when it is transmitted to us. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us. Please be aware, despite our best efforts, no security measures are perfect or impenetrable, and we cannot guarantee "perfect security." Any information you send us through any means is transmitted at your own risk.
Joining an RCW Unlimited Car Wash plan means you're authorizing us to charge your payment method on your signup date and each period after that. If you sign up on the 29th–31st of a month, your recharge date becomes the 28th going forward. This keeps renewing until you cancel — and we can cancel too, including if a charge doesn't go through. We'll give you at least 30 days' notice before raising your rate. Monthly charges aren't refundable.
If you opt in to receive RCW text alerts (SMS or MMS), we process your mobile phone number and related messaging data to send recurring automated marketing and service-related communications. By providing your e-mail and/or phone number and checking a box, clicking the "complete" button, or some other affirmative act, you are consenting to receive e-mails and/or calls and text messages, including live, prerecorded, and/or automated calls and messages, to that email or phone number. After signing up, you will receive a confirmation e-mail or text message from RCW on your mobile number. This agreement is not entered into as a term or requirement of any purchase or promotion. Normal message and data rates may apply. Message frequency may vary. Neither we nor the participating carriers guarantee that messages will be delivered. We may discontinue these programs at any time without notice.
You can choose not to give us certain information, though some things — like payment and vehicle info — are necessary for membership itself to work. We will not discriminate against you for exercising any of your rights relating to your personal information and will not (i) deny you goods or services, (ii) provide you with a different level or quality of services, or (iii) charge you different prices for services for doing so. Wherever you live, you can ask what information we have, ask us to correct or delete it, or opt out of marketing — contact us (Part 10).
Here's what we've collected and shared in the last 12 months, for business purposes:
| Category | Examples | Collected? | Who we share it with |
|---|---|---|---|
| Identifiers | Name, address, email, phone, IP address | Yes | Service providers (payment processing, website hosting, membership program, customer support) |
| Commercial information | Membership plan, purchase and visit history | Yes | Service providers (payment processing, membership program, customer support) |
| Internet/network activity | Browsing on our websites, portal usage | Yes | Service providers (website hosting, analytics) |
| Geolocation data | Wash location tied to plate reads; approximate location from site visits | Yes | Service providers (membership program, website hosting, analytics) |
| Sensitive personal information | Payment/account credentials (handled by our payment processor) | Yes | Payment processor only |
We use and disclose the personal information we collect for our commercial purposes, as further described in this Privacy Policy, including for our business purposes with our partners and service providers as follows:
We don't sell any of the categories above. We may also disclose them to law enforcement when we're legally required to, or to protect someone's safety.
If you're a California resident or a resident of another state that provides for individual privacy rights, extent required by the applicable law and subject to verification:
Right to Know/Access: You have the right to request certain information about our collection and use of personal information about you as described below:
Right to Delete: You have the right to request that we delete certain personal information we have about you.
Freedom from Discrimination: You have the right to be free from unlawful discrimination for exercising any of your privacy rights.
Right to Correct: You have the right to request that we correct inaccurate personal information regarding the information you provide us.
Right to Restrict the Use of Sensitive Personal Information: You have the right to restrict the use of your sensitive personal information.
Right to Access Information on Automated Decision-Making: You have the right to access information collected through automated decision-making. Additionally, you can opt-out of our use of automated decision-making related to your personal information.
To make a request in relation to the above rights, please contact us using the information in Part 10 below. To fulfil your request, we will need to verify your identity. Only you or someone legally authorized to act on your behalf may make a request related to your personal information. To designate an authorized agent, the authorized agent must provide sufficient information that allows us to reasonably verify that you authorize them to act on your behalf.
If you are a Texas resident, the TDPSA provides you with the rights listed above, including the rights to access, correct, delete, and obtain a portable copy of your personal information, and to opt out of the processing of your personal information for targeted advertising, sale, or profiling in furtherance of decisions that produce legal or similarly significant effects. We recognize and honor these rights as described in this Privacy Policy. You may submit a request as described below in Part 10, and you may appeal any denial of your request by replying to our response or contacting us at privacy@racewaycarwash.com. If your appeal is denied, you may contact the Texas Attorney General at https://www.texasattorneygeneral.gov/ to submit a complaint.
We keep your personal information only as long as we need it to provide our services and meet our legal obligations.
Our services aren't intended for children, and you need to be 18 or older to sign up for membership yourself. A parent or guardian is welcome to use our services on a child's behalf. If you are under 18, do not attempt to register for the RCW services or send us any personal information. By accessing, using and/or submitting information through the RCW services, you represent that you are not younger than 18 and that you have authority to do so. If you are a parent or legal guardian of a minor child, you may, in compliance with this Privacy Policy, use the RCW services on behalf of such minor child. Information you provide through the RCW services on behalf of a minor child will be treated as personal information as provided herein. If you use the RCW services on behalf of another person, regardless of age, you represent and warrant that you have authority to do so.
The RCW services may contain links or content from third party websites. A link or content from a third-party website does not mean we endorse that website, the accuracy of information presented, or the persons or entities associated with that website. If you visit a third-party website, you are subject to the privacy policy of the applicable third party and we are not responsible for the policies and/or practices of any third party. We encourage you to ask questions before you disclose your information to others.
We may update this policy from time to time. When we do, we'll change the "Last Updated" date at the top and post the current version on our websites. Your continued use of the RCW services after the effective date of any amendment to this Privacy Policy constitutes your acceptance of the amended Privacy Policy. We encourage you to periodically review this page for the latest information on our privacy practices. Any amended Privacy Policy supersedes all previous versions. IF YOU DO NOT AGREE TO FUTURE CHANGES TO THIS PRIVACY POLICY, YOU MUST STOP USING THE RCW SERVICES AFTER THE EFFECTIVE DATE OF SUCH CHANGES.
Questions about this policy or want to make a privacy request? Reach us at the phone number or email below — for a privacy request, please write "Privacy Request" in the subject line or say so when you call.
By acknowledging this purchase agreement, you authorize Raceway Car Wash to charge your provided credit card account on today’s date and each month thereafter for the selected Unlimited Car Wash plan. Purchases made on the 29th-31st will recharge on the 28th day of each month. You, the purchaser, understand this Automatic Recharge Authorization shall remain in force until canceled by the planholder. You understand Raceway Car Wash may cancel this plan at any time, and that the plan will be canceled if the monthly charge is declined by the card processing system. You understand that circumstances may affect the availability of services, including equipment failure or inclement weather. You understand that monthly rates may be increased. We will notify by contact information on file provided by you, the guest, at least 30 days in advance.
** Raceway Car Wash does not refund monthly pass purchases **
By accessing this web site, you are agreeing to be bound by these web site Terms and Conditions of Use, applicable laws and regulations and their compliance. If you disagree with any of the stated terms and conditions, you are prohibited from using or accessing this site. The materials contained in this site are secured by relevant copyright and trade mark law.
Permission is allowed to temporarily download one duplicate of the materials (data or programming) on Raceway Car Wash’s site for individual and non-business use only. This is the just a permit of license and not an exchange of title, and under this permit you may not:
This permit might consequently be terminated if you disregard any of these confinements and may be ended by Raceway Car Wash whenever deemed. After permit termination or when your viewing permit is terminated, you must destroy any downloaded materials in your ownership whether in electronic or printed form.
The materials on Raceway Car Wash’s site are given “as is”. Raceway Car Wash makes no guarantees, communicated or suggested, and thus renounces and nullifies every single other warranties, including without impediment, inferred guarantees or states of merchantability, fitness for a specific reason, or non-encroachment of licensed property or other infringement of rights. Further, Raceway Car Wash does not warrant or make any representations concerning the precision, likely results, or unwavering quality of the utilization of the materials on its Internet site or generally identifying with such materials or on any destinations connected to this website.
In no occasion should Raceway Car Wash or its suppliers subject for any harms (counting, without constraint, harms for loss of information or benefit, or because of business interference,) emerging out of the utilization or powerlessness to utilize the materials on Raceway Car Wash’s Internet webpage, regardless of the possibility that Raceway Car Wash or a Raceway Car Wash approved agent has been told orally or in written of the likelihood of such harm. Since a few purviews don’t permit constraints on inferred guarantees, or impediments of obligation for weighty or coincidental harms, these confinements may not make a difference to you.
The materials showing up on Raceway Car Wash’s site could incorporate typographical, or photographic mistakes. Raceway Car Wash does not warrant that any of the materials on its site are exact, finished, or current. Raceway Car Wash may roll out improvements to the materials contained on its site whenever without notification. Raceway Car Wash does not, then again, make any dedication to update the materials.
Raceway Car Wash has not checked on the majority of the websites or links connected to its website and is not in charge of the substance of any such connected webpage. The incorporation of any connection does not infer support by Raceway Car Wash of the site. Utilization of any such connected site is at the user’s own risk.
Raceway Car Wash may update these terms of utilization for its website whenever without notification. By utilizing this site you are consenting to be bound by the then current form of these Terms and Conditions of Use.
Any case identifying with Raceway Car Wash’s site should be administered by the laws of the State of Arizona, United States without respect to its contention of law provisions.
General Terms and Conditions applicable to Use of a Web Site.